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March 11, 2022

̨swag launches innovative used car lending solution—̨swag Auto Finance

̨swag Auto Finance provides a fast, powerful financing solution for  franchise and independent used car dealers and their customers.

WESTLAKE, Texas, March 11, 2022̨swag Holdings, LLC (“̨swag”), the global leader in vehicle lifecycle management, today will unveil ̨swag Auto Finance at the National Automobile Dealers Association (NADA) Show in Las Vegas. ̨swag Auto Finance is an integrated financing solution that will enable franchise and independent dealers to provide competitive-rate auto loans to the full spectrum of used car buyers. 

“We believe ̨swag Auto Finance’s commercial value proposition for franchise and independent used car dealers will positively impact the automotive industry,” said Alberto Cairo, ̨swag Managing Director of Vehicle and Fleet ̨swag. “̨swag Auto Finance provides our dealer customers with an integrated solution that creates a seamless journey for car buyers, accelerates the financing and funding processes, provides a superior car-buying experience, and reduces operating costs.”

The big disrupters in the used car space have a distinct advantage over most franchise and independent dealerships. They own their own financing solution or have a captive financing solution. ̨swag Auto Finance provides franchise and independent dealers access to a “captive-like” financing solution that rivals even the most prominent used car disrupters.  

̨swag Auto Finance adds a new competitive financing option that fully integrates with ̨swag’s Dealer Management Systems (DMS), including for franchise dealers and for independent dealers. ̨swag Auto Finance offers multiple compelling advantages: 

  • Attracting new customers The used car market is more competitive than ever. By offering a straightforward financing solution with an all-digital, online option and competitive financing rates, ̨swag believes it will empower dealers to engage new customers where they are most comfortable doing business and impress them at every step in the process.  
  • Providing a fast, simplified lending solution for buyers and dealers With ̨swag Auto Finance, car buyers can receive financing decisions in seconds. It will also fund the dealer significantly faster than the current process, which can take several days for many franchise and independent dealers. Additionally, as the ̨swag Auto Finance AI-driven technology continues to mature, dealer funding time is expected to shrink to mere hours.  
  • Improving accuracy – Leveraging the proven AI and data science expertise of ̨swag, ̨swag Auto Finance has created a sophisticated, highly accurate financing tool. ̨swag believes this is good for the dealers and good for their customers. 
  • Reducing friction for car buyers and dealers – ̨swag’s purpose-built financing solution layered into its sophisticated dealership applications provides dealers with an improved workflow and a differentiated purchasing experience for car buyers. 
  • Cutting costs – Dealers who take advantage of ̨swag Auto Finance will also qualify for a unique rewards program that can reduce or eliminate their ̨swag DMS solution fees. 

̨swag Auto Finance will first launch in Georgia, Indiana, Kentucky, North Carolina, Oklahoma, Virginia, and Washington. ̨swag aims to add more than a dozen additional states in the short term.  

Details about the program, including how to enroll, are available on the new ̨swag Auto Finance website, solera.com/solutions/auto-finance. ̨swag Auto Finance experts are available at ̨swag’s NADA booth, 2921, or via email – [email protected]

About ̨swag 

̨swag is the leading global provider of integrated vehicle lifecycle and fleet management software-as-a-service, data, and services. Through four lines of business – vehicle claims, vehicle repairs, vehicle solutions, and fleet solutions – ̨swag is home to many leading brands in the vehicle lifecycle ecosystem, including AutoPoint, LoJack, DealerSocket, RedCap, Identifix, Audatex, Omnitracs, eDriving/Mentor, Explore, CAP HPI, Autodata, and others. ̨swag empowers its customers to succeed in the digital age by providing them with a “one-stop-shop” solution that streamlines operations, offers data-driven analytics, and enhances customer engagement, which ̨swag believes helps customers drive sales, promote customer retention, and improve profit margins. ̨swag serves over 300,000 global customers and partners in 100+ countries. For more information, visit www.solera.com.

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