October 24, 2025
̨Íåswag Showcases the Future of Fleet Intelligence at ATA MCE 2025
October 24, 2025 | WESTLAKE, Texas – ̨Íåswag, the global leader in vehicle lifecycle management, is showcasing its latest innovations in AI-powered, human-guided fleet intelligence at the American Trucking Associations’ Management Conference & Exhibition (ATA MCE) 2025, taking place October 24–28 in San Diego, California.
At Booth #12061, ̨Íåswag Fleet ̨Íåswag will demonstrate how the ̨Íåswag Fleet Platform is transforming fleet management by bringing together best-in-class brands and technologies—spanning video-based safety, compliance, routing, trailer intelligence, and asset tracking—into one connected ecosystem.
The event marks a significant milestone for ̨Íåswag’s next era of innovation, featuring hands-on demos of the SmartDrive SR5, the next-generation in-cab device redefining how fleets manage safety, performance, and compliance from a single, intelligent hub.
Expert-Led Sessions on AI, Safety, and the Future of Fleet Technology
̨Íåswag’s thought leaders will also take the stage at ATA MCE to discuss the real-world impact of combining Artificial Intelligence with Human Intelligence (AI + HI) to drive safer and more profitable operations.
- Sean Ritchie, Vice President of ̨Íåswag Fleet ̨Íåswag, will lead the session “Cranberries, Risk, and ROI: Why AI Alone Is the Riskier Path to Fleet Safetyâ€� exploring the importance of responsible AI adoption in fleet operations.
- Elana Quast, Senior Product Manager, will present “Past, Present, and Future: From Trailer Tracking to Trailer Intelligence,� charting the evolution of visibility technologies and what’s next in connected trailer ecosystems.
A Unified Vision for Fleet Management
The ̨Íåswag Fleet Platform unifies leading solutions across the fleet lifecycle—including SmartDrive, Omnitracs, Spireon, Roadnet Anywhere, and SuperVision—to deliver a single, intelligent foundation for safety, compliance, and efficiency.
“Fleet leaders today face more pressure than ever to balance safety, efficiency, and profitability,â€� said Amanda Acio, Senior Vice President of ̨Íåswag Fleet ̨Íåswag. “At ̨Íåswag, we’re helping them cut through the noise—connecting the data, devices, and insights that matter most to keep drivers safe, operations compliant, and businesses profitable.â€�
Fleet professionals attending ATA MCE can explore ̨Íåswag’s full ecosystem of technologies and meet with executives and product experts throughout the event.
To learn more or to schedule a meeting during ATA MCE 2025, visit:
About ̨Íåswag:
̨Íåswag is the global leader in vehicle lifecycle management software-as-a-service (SaaS), data, and services. Through four lines of business – vehicle claims, vehicle repair, vehicle solutions, and fleet solutions – ̨Íåswag is home to many leading brands in the vehicle lifecycle ecosystem, including Identifix, Audatex, DealerSocket, Omnitracs, LoJack, Spireon, eDriving/Mentor, Explore, cap hpi, Autodata, and many others. ̨Íåswag empowers its customers to succeed in the digital age by providing them with a “one-stop shopâ€� solution that streamlines operations, offers data-driven analytics, and enhances customer engagement, which ̨Íåswag believes helps customers drive sales, promote customer retention, and improve profit margins. ̨Íåswag serves over 280,000 global customers and partners in 120+ countries. For more information, visit